Knitting reminder for underwear manufacturers: beware of the "low price trap"

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2022/08/15

Author: wzx –wzx

Two days ago, I received an inquiry from a Hong Kong customer who needed to process some seamless underwear. I was looking for an underwear manufacturer. I heard from a friend in Shanghai that the production of seamless underwear is very good. We found us and we knitted through the Internet. In the early stage, we were satisfied with our underwear manufacturer customers. Because of the quotation of seamless underwear products, the customer only sent some sample pictures. We found some similar styles of seamless underwear. I quoted the online customer for reference, but the customer was very surprised that she had made a similar style in Shantou underwear manufacturer for 10 years, and it has always been 3.5 yuan per piece. I heard from friends that underwear manufacturers are very professional in processing seamless underwear, so I found ours….. I also patiently explained to the customer that the products are not the same, the materials used and the quality requirements of the workmanship are different. The quotation of similar styles is just a price for your reference. Specifically, you must see your product, and after proofing, you can report the correct price to you.

At the same time, I also tell you that nowadays people have higher and higher requirements for the quality of life, and only products with high cost performance can be marketed and loved by people. If you just pursue the price blindly, the source of customers can only be narrower and narrower, and underwear manufacturers cannot develop well. Indeed, with the rapid development of the Internet and the rise of Taobao and Wechat businesses, many people will fall into a trap of low prices”middle.

Many underwear manufacturers are also engaged in e-commerce online marketing, and some have opened Taobao stores or Tmall stores. In order to snatch resources, they offer low prices in the early stage to attract customers. Some underwear manufacturers even produce some inferior seamless underwear for online dumping. Some customers have always thought that if they find underwear manufacturers through the Internet, the price should be very low, but it is not. Those who have been to underwear manufacturers will know that the cost of a seamless underwear for women mainly includes fabrics, linings, workmanship quality, knitting time, quantity, and subsequent processing. relation.

High-end seamless underwear processing, naturally also choose good fabrics, workmanship is more detailed, the cost is naturally higher. There is another important reason that cannot be ignored. That is the impact of the external environment. In the past two years, everyone has generally called underwear production, processing and production that it is not easy to do, and there are fewer orders. Some underwear manufacturers have to cut costs and lower unit prices to receive orders in order to produce, so underwear manufacturers will take a big risk. risks of.

When the profit of underwear manufacturers is less than 5%, there may be losses. Take seamless underwear processing as an example, we know that seamless underwear is woven into a barrel shape from yarn, and then completed by dyeing, shrinking, subsequent cutting, sewing and other processes. Then there are many procedures in this process that are uncontrollable and require multiple experiments. If the profit is not well controlled, the underwear manufacturer will lose money.

It is difficult to guarantee the quality of seamless underwear, because when an underwear manufacturer has no profit, the turnover of workers in the underwear manufacturer is relatively large, and the quality cannot be guaranteed. Talent is actually a major resource for underwear manufacturers. . At the same time, for high-quality seamless underwear, manufacturers are also quite sophisticated in the selection of materials. We also often found that when we knitted and launched a seamless underwear that was hot in the market, many underwear manufacturers in the same industry would imitate our style and sell at the price.

When we compared the seamless underwear they produced, we found that first of all, the weight is not as good as our products, and the lace and the like are also the ones that are relatively low in the market. Generally, wearing one or two pieces is basically useless. . When many people are looking for underwear manufacturers, they will find some underwear that they want to process on Ali or Taobao to compare the price of the same style, and then when they find the manufacturer, they will say why the factory quotation is much higher than the price he sees online. . Regarding this point, we have also done some research on knitting, and many seamless underwear products sold online are actually the products of some underwear manufacturers.

We have been knitting for 17 years as a manufacturer of seamless underwear, and we often receive calls to close out the goods. The unfinished goods are usually leftovers or defective products from some underwear manufacturers. They are sold to these customers who have finished the goods. These customers then sell them to some online agents at low prices, so generally you only need to sell a few products. You can see what's going on when you compare it. Therefore, when customers look for underwear manufacturers through the Internet, they should not only care about the price. First of all, they must understand your target price. When negotiating with underwear manufacturers, they should also be very clear about the quality, quantity, material, packaging, and delivery. Goods requirements, etc., can be proofed in the early stage.

Necessary expenses are required, and at the same time, you can go to the underwear manufacturer for on-the-spot inspection and talk. This way you are more at ease! A manufacturer specializing in seamless underwear for 17 years, and now it has also launched e-commerce network marketing. We knitting insist on using the Internet to publicize and promote our products and brands! Let customers in need easily find seamless underwear manufacturers. We welcome customers to come to the factory to negotiate! Phone: 2):“”——---– .

Just tell us your requirements, we can do more than you can imagine.

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